BAEWATCH with Ardor + Grit

BAEWATCH with Ardor + Grit

When Sarah, the fearless #BossBabe of Ardor + Grit reached out to me to photograph her salon’s staff photos, I figured she would want the usual. Basic headshots + lifestyle photos of her staff working behind the chair. I could not have been more wrong.


A few pizzas, white claws (White Claw: feel free to sponsor us), and a boat later: it was clear that Sarah wanted to treat her staff to a stylized #SquadGoals photoshoot that really encapsulates their entire business’ personality and showcase why camaraderie is important in a workspace.


You know, Sarah could have played it safe and the photos would’ve been fine but she took it to a whole other level and I really think it sets Ardor + Grit apart from other salons and really sets the tone. Don’t get me wrong, we definitely did a few “normal / standard” shots too…

But, after learning more about Ardor + Grit and why these stylists decided to work together, I think it’s clear that the shots on the boat really captures their personalities, especially with each other. At their core, cultivating a space where they all can grow in a healthy work culture is extremely important to all of them.


Many of you don’t know this about me, but I’ve been a licensed cosmetologist for over 11 years now. I’ve had my fair share of salon experiences and the story is always the same. Talented stylists leave because they are not appreciated and there is no room for them to grow. So it is super inspiring to hear (and see) Sarah cultivate a space where these stylists can call home and really be a part of.


The staff at Ardor + Grit specializes in all things hair, lash extensions, makeup, bridal services, and much, much more!


So if you are in the market for a new salon to go to and ready to take the leap to try someone new, you can find them in the cute historic Washington district in Holland, MI.

They are located at:
454 Washington Ave.
Holland, MI 49423


You check out their awesome work on their website + Instagram.